The REWORK podcast

A podcast about a better way to work and run your business. We bring you stories and unconventional wisdom from Basecamp’s co-founders and other business owners.

Like what we've got to say about business? You'll love Basecamp > EPISODE 0060

Big Brother at the Office

Between cameras, sensor-equipped ID badges, and keystroke-logging software, employers are keeping an ever-watchful eye on their workers, all in the name of security or increased productivity. Jason Meller has spent his career in computer security and witnessed what can happen when a corporation’s obsession with safety results in harmful surveillance of its employees. On this episode, he talks about navigating those ethical boundaries and why it’s important to have constant consent instead of constant surveillance.
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EPISODE 0059

Rework Mailbag 5

Basecamp co-founders Jason Fried and David Heinemeier Hansson answer listener questions in this short but jam-packed mailbag episode. Among other topics, they discuss whether they prefer reading physical books or the Kindle; talk about providing feedback to rejected job candidates; and imagine a world where Jason and DHH didn’t end up working together.
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EPISODE 0058

A Hosty Retreat

Basecamp has taken a clear stance against tracking on the web, so when we learned that our podcast hosting provider had introduced listener-targeted advertising, we decided to decamp to a different company. On today’s episode, Wailin talks to Lex Friedman, chief revenue officer of Rework’s old podcast host, about what they’re doing with targeted ads. Then she talks to Justin Jackson, co-founder of our new podcast host, about how he’s approached building his startup.
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EPISODE 0057

Meet Andy

Basecamp’s new head of marketing, Andy Didorosi, talks about starting a bus company in his hometown of Detroit to help fill a gap in public transit; what he learned about building a business with a “buy one, give one” social mission; and why he left the company he founded to join Basecamp.
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EPISODE 0056

In the Market for a Marketer

As part of a mini hiring boom at Basecamp this year, CEO Jason Fried went looking for a position that had never existed before at the company: head of marketing. Over a thousand people applied for the role. In this episode, Jason explains how he narrowed a very competitive pool of candidates to find the right person.
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EPISODE 0055

Nevermore, Amazon

In the spring of 2019, Danny Caine, the owner of the Raven Book Store in Lawrence, Kansas, overheard a customer saying she could buy a new hardcover online for $15. Danny took to Twitter to explain the economics of independent bookstores and the thread went viral, putting the 32-year-old small business in the national spotlight. Danny comes on Rework to talk about why his activism and outspoken stance against Amazon haven’t just felt right, but been good for business too.
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EPISODE 0054

Open Source and Power with Matt Mullenweg

Matt Mullenweg, the founding developer of WordPress and the founder of Automattic, joins Basecamp co-founder David Heinemeier Hansson for a spirited debate about tech monopolies, power in open-source communities, and how to be good stewards of the modern web that they helped build.
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EPISODE 0053

Heal the Internet

In August, Basecamp ended its practice of using pixel trackers in emails. Co-founder and CTO David Heinemeier Hansson shares what prompted that decision, which is part of a larger discussion about how to push back against Big Tech anti-privacy policies and the impact of individual action on big problems (it’s not as futile as you might think)!
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EPISODE 0052

Slow Fashion

“Dreams shouldn’t be sensible.” In 2011, David and Clare Hieatt launched Hiut Denim in a small Welsh town that had been home to a jeans factory for 40 years. The Hieatts saw an opportunity to restore those lost jobs—and to do it in a way that fit with their ideas about building a sustainable business. In this episode, David Hieatt talks about taking the slow money; what it’s like when a mega celebrity endorses your brand; and his efforts to reduce the environmental impact of a ubiquitous item of clothing.
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EPISODE 0051

Farewell, Happy Camper

Basecamp has a new website and a new logo. If this is the first you’re hearing about it, it’s because CEO Jason Fried opted out of the big rebranding announcement that many companies undertake. On this episode, Jason and marketing designer Adam Stoddard talk about what prompted the new look and the laidback way it came together.
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