The REWORK podcast

A podcast about a better way to work and run your business. We bring you stories and unconventional wisdom from Basecamp’s co-founders and other business owners.

Like what we've got to say about business? You'll love Basecamp > EPISODE 0053

Heal the Internet

In August, Basecamp ended its practice of using pixel trackers in emails. Co-founder and CTO David Heinemeier Hansson shares what prompted that decision, which is part of a larger discussion about how to push back against Big Tech anti-privacy policies and the impact of individual action on big problems (it’s not as futile as you might think)!
Episode notes

EPISODE 0052

Slow Fashion

“Dreams shouldn’t be sensible.” In 2011, David and Clare Hieatt launched Hiut Denim in a small Welsh town that had been home to a jeans factory for 40 years. The Hieatts saw an opportunity to restore those lost jobs—and to do it in a way that fit with their ideas about building a sustainable business. In this episode, David Hieatt talks about taking the slow money; what it’s like when a mega celebrity endorses your brand; and his efforts to reduce the environmental impact of a ubiquitous item of clothing.
Episode notes

EPISODE 0051

Farewell, Happy Camper

Basecamp has a new website and a new logo. If this is the first you’re hearing about it, it’s because CEO Jason Fried opted out of the big rebranding announcement that many companies undertake. On this episode, Jason and marketing designer Adam Stoddard talk about what prompted the new look and the laidback way it came together.
Episode notes

BONUS EPISODE

The Google Ads Shakedown

On Tuesday, Basecamp CEO Jason Fried tweeted about some shady business involving Google Ads and search results. The tweet got a lot of attention, so we brought Jason on the show to talk about what got him so riled up over Google. No punches were pulled in the making of this episode!
Episode notes

EPISODE 0050

The Cult of Overwork

We’re back from summer break! It’s time to get back to work, but it’s important not to overdo it. In this episode, Ty Fujimura, president of web design firm Cantilever, talks about how he escaped the Cult of Overwork; why it’s important to rethink the relationship between hours “worked” and actual productivity; and how establishing healthier patterns in the workplace has helped diversify his staff.
Episode notes

EPISODE 0049

No Half Measures

Pam Daniels had an idea to make an everyday household item more useful and fun. When her first plan to get her product into the world fell through, she found a different path.
Episode notes

EPISODE 0048

Shape Up Roundtable

Basecamp’s new book, Shape Up by Ryan Singer, explores the way designers and programmers at the company build and ship software. In this episode, Ryan, designer Conor Muirhead, and programmer Jeff Hardy go deep into Shape Up principles, talking about the parts of the process they find most useful and sharing real-life examples of both successes and setbacks.
Episode notes

EPISODE 0047

Shape Up

Basecamp’s head of strategy, Ryan Singer, sits down to discuss his new book, Shape Up: Stop Running in Circles and Ship Work that Matters. The book is a culmination of Ryan’s 15+ years working at Basecamp and explains how small teams of designers and programmers can ship great work in six-week cycles. Ryan’s book is about product development and software, but many of its ideas around working with the right level of abstraction, embracing constraints, and making smart bets are applicable to other creative pursuits.
Episode notes

EPISODE 0046

Hire When it Hurts

Basecamp is known for hiring infrequently, but it’s in the midst of adding five new employees to its roster—including the company’s first-ever director of marketing. Over 4,000 applications have come in for the open positions. In this episode, we go deep into how we knew it was time to hire, why we spend so much time writing job ads, and how teams of future co-workers evaluate candidates without using automated filtering software.
Episode notes

LAST WEEK WITH JASON FRIED

Six Hours of Phone Calls

In this episode, Basecamp marketing designer Adam Stoddard joins Jason Fried to talk about a marathon session of interviewing Search Engine Optimization consultants. Hear why they squeezed all the interviews into a six-hour block and what it’s like to shop for something you don’t really know anything about.
Episode notes